Built for Gilles Leblanc · WSTM

I spent the last 96 hours building a high-ticket offer for WSTM, and the VSL funnel to sell it, that could add an extra $7,000 a month from the audience you already have.

I built WSTM a VSL funnel. The sales page, the script and the email sequences are all on this page.

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Before the deliverables

Four things I noticed
before I built anything.

01

The problem

The Trading Mastery Blueprint is priced for the browser, not for the trader who's ready to be coached.

58 subscribers, near-daily live sessions, and a real, honest audience that watches you take actual trades on camera. Your highest listed price is $1,199, and it's a self-checkout course. Above that there's a mentorship and a "TradeBook Mastery" program with no price, no application, just a Calendly link sitting next to your Discord and your Instagram. Nothing on any of your properties costs more than an hour of someone's attention to find, and none of it's built to be sold on a call.

  • The Complete Investing Blueprint$199
  • The WSTM Trading Mastery Blueprint$1,199
  • 1:1 mentorship & TradeBook Masteryno price
  • A guided cohort, sold on a callnothing here

Highest price on the site: $1,199. And it's a checkout button, not a conversation.

02

Someone who was exactly here

A creator with your audience, a course under $1,500, and no way to sell above it.

The pattern is the same every time I see it: real expertise, a real course, a real audience that trusts the person on camera, and nothing above that one price point because nobody ever built the page, the process, or the call that would justify charging more. The fix isn't a new course. It's the same knowledge, repackaged as something coached, at a price that matches what it's actually worth to the person paying for it.

BeforeSelf-paced courseOne price, no call, no team
AfterCoached cohortSame audience, same hours on camera

The model, not a named case · confirmed on the call

03

The maths

The same 58 people, buying something that actually matches what they need from you.

A trader who watches you take real trades every day isn't buying information. They already have information, that's what YouTube is for. They're buying someone checking their read every week. That's worth a lot more than $199, and the number below is deliberately conservative so it's one you can check yourself.

58subscribers on the channel today, before one dollar of ads
2 / moGolden Zone Mentorship clients from the funnel below, an assumption to check on the call
$7,000 / moat $3,500 each. The $100k figure is the ads-on, bigger-list version of this.
04

The objection you're already forming

"That sounds like a lot more work." It's one call you're not even running yet.

You're already live on camera near-daily. This isn't more of that. It's one 90-minute group call a week, journal reviews you do async on your own schedule, and someone else fielding the applications before they ever reach your calendar. Roughly the same hours, at a price that finally matches what a trader is actually paying for.

  • 1 × 90 mingroup call a week, one pillar taught, three journals reviewed live
  • Asyncjournal reviews in Discord threads, capped to a weekly block
  • 0sales calls taken by you. My team qualifies and books them.

So instead of explaining it, I built it. The offer, the sales page, the script, the ads and the emails, all below.

See what's built

Here's the whole model,
already built:

The high-ticket offer01
The funnel02
The VSL script01
Ad creatives03
Email sequences03

Book a call

A 20-minute discovery call. No plan and no price on it, just whether this model is real for WSTM. If it's real, the plan comes on the second call.

Book a call